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Contact Us

OFFICE

Polaris Research, Inc.
2201 Long Prairie
Suite 107-348
Flower Mound, TX 75022

TEL 817-223-1229
FAX 940-455-2494

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List of Services

Econometric Modeling

Marketing Mix Modeling & Optimization
Volumetric & Demand Forecasting
Brand Equity Metrics & Optimization
Linkage to Internal Service Quality Levels
Retention Forecasting & Optimization

Market Research

Customer Survey Development, Fielding, Analysis & Reporting
Syndicated Research Forecasts
Syndicated Research Mapping to Client Databases
Feasibility Studies

Discrete Choice Models & Segmentation

Buyer, Clone, & Response Models
Customer Churn Models
Customer Upsell & Migration Models
Customer Lifetime Value & Optimization Models
Multi-Dimensional Customer & Messaging Segmentation
Multi-Phase / Product Communication Stream Management Models

Measurement, Tracking & Reporting

Experimental Test Design
Pre-Promotion Forecasts
Post-Promotion Sales & ROI Reporting
Productionalized Reporting